CEO, Founder

Erika Sinner is a multi eight-figure founder, bestselling author, and sought-after speaker redefining what it means to lead with empathy and impact. She is the Founder and CEO of Directorie®, one of the world’s fastest-growing and award-winning life science agencies supporting bringing medications to market and impacting over 100 millions lives. Recognized twice on the Inc. 5000 list of America’s fastest growing private businesses, Directorie has become a trusted strategic partner for life science organizations under her leadership, blending operational excellence with a culture rooted in purpose, innovation, and humanity. As the Chief Empathy Officer of TinySuperheroes®, Erika channels her success toward social good, leading a global charitable organization that is on track to empower 5 million kids in the next five years who are chronically and terminally ill children to see themselves as strong, courageous and capable. Through superhero-themed programs in hospitals and homes around the world, she is transforming the way children and families experience care. Named 2025 Entreprenista of the year and bestselling author of Pets Are Family, Erika is a respected voice on leadership, culture, and the power of empathy in business. Her work has been featured across major media and stages, inspiring audiences to redefine success. Erika Sinner is not only a visionary entrepreneur, she is a trailblazer representing that anything is possible, no matter where you begin.