TITAN Women In Business Awards Gold Winner

United States | 2023

Best Digital Marketing Campaign

Entrant

Cloudticity

Category

Marketing Team of the Year

Client's Name

Kate Wang

Sub-Category

Best Digital Marketing Campaign

One of Kate’s most successful projects was designing an integrated campaign around HITRUST certification, a Gold Standard for proving HIPAA compliance in the healthcare industry. Kate designed an integrated campaign that include eBooks, white papers, videos, an online interactive quiz, email sequences, and Google Ads. This generated over $1M in pipeline, and so far has contributed $176,500 in new booked business. When Kate designed the HITRUST campaign, she identified long-tail keywords that were low on the funnel, but not high in competition. As a result, Cloudticity captured traffic for these less obvious keywords and drove a significant increase in demand. Within the constraints of a relatively humble budget, Kate’s HITRUST efforts successfully beat out much larger, well-funded competitors with significantly higher marketing budgets.

2023
TITAN Women In Business Awards Winner - Wilson Partners - Georgina Smith
Female Entrepreneur of the Year
Georgina Smith

Entrant

Wilson Partners

Category

Female Entrepreneur of the Year - Entrepreneur of the Year (Business < 5 Years)

Country / Region

Australia

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Entrant

Julia Linehan, CEO and Founder, The Digital Voice

Category

Female Executive of the Year - Female Executive of the Year - PR & Communication

Country / Region

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Female Executive of the Year
Kari Hall

Entrant

PointClickCare

Category

Female Executive of the Year - Female Executive of the Year - Information Technology

Country / Region

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Female Entrepreneur of the Year
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Entrant

Confetti

Category

Female Entrepreneur of the Year - Entrepreneur of the Year (Business 5 -10 Years)

Country / Region

United States

TITAN Women In Business Awards Gold Winner