You win with Yahoo Mail

Stolen packages. Forgotten permission slips. Lost receipts. These are the small but fierce enemies of our time. The newly updated Yahoo Mail app gives you the tools to take on the time-wasters and money-grabbers. You win, they lose. This digital campaign celebrated conquering life’s biggest little annoyances with convenient features like one-tap unsubscribe, automatic package tracking or receipts view. The battles are small, but the triumph feels huge. This Yahoo campaign was proudly led by women across copywriting, design, production and product marketing. For the commercials, we partnered with the award-winning director and SNL favorite Adriana Robles and her women-led team of producers and editors. A completely rare combination of powerful and passionate women.